Personnel file — C. Garrido REF: CG-01 · Madrid, ES

I'm a who specializes in Brand Identity for entertainment & culture.

Capabilities

What I bring into a room.

From strategy to visual systems fit for any audience.

01

Brand Identity

The mark and the system behind it. Built to scale from day one and hold together when designers aren't around.

  • Brand Strategy
  • Identity Systems
  • Brand Design
  • Campaign Strategy
02

Creative Direction

Setting the direction and keeping the standard across campaigns, launches, and rebrands, then seeing it through.

  • Art Direction
  • Conceptual Vision
  • Team Leadership
  • Cross-Team Execution
03

Visual Design

A visual language that stays coherent across every surface a brand touches. From broadcast to social to product.

  • Visual Systems
  • Graphic Design
  • Key Art
  • Campaign Design
  • Product Design
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I design worlds.worlds. Style can only go so far. Vision survives pressure, scales across teams, becomes a language. That is the work I care about: building and designing brands with enough clarity, restraint, and character that can draw trust from people.

Looking for a new world?
Let's
build one.
Currently open to senior contract & overflow work.
Remote · Madrid Project or Retainer Start a conversation